|
The
Challenge
Benzene International Pte Ltd (formerly Benzene International) is a well- established company in Singapore. The company focuses on mainly three core sectors: Petro-Chemical division (bitumen), Food Division (Palm Oil) and Telecom division (mobile phones).
Due to lack of marketing and international exposure, Benzene International Pte Ltd has limited international customers. In addition, the company could not find credible B2B marketplaces to increase its international sales.
The Solution
“Exporters.SG has given us a big global exposure through its platform and services.” Said Mr. Narayanan Ellango, Managing Director of Benzene International Pte Ltd. “Unlike other B2B marketplaces, Exporters.SG is trusted by the international business community. Our orders were generated from buyers in USA, Europe and even countries like Latvia. Exporters.SG has improved our business considerably.”
|
| “Our orders were generated from buyers in USA, Europe and even countries like Latvia. Exporters.SG has
improved our business considerably.” |
|
Benzene International Pte Ltd. joined Exporters.SG in 2003 and subscribed to Exporters’ Plus, a premium seller membership since then.
As an Exporters’ Plus member, Benzene International Pte Ltd. enjoys many value-added selling tools. One useful feature is the product showroom where sellers can post products with pictures easily. “Exporters.SG has a very good search engine and it is easy to upload products and pictures. This helps to save the time of the sellers like us.” Ellango added.
The Results
Benzene International Pte Ltd. has generated an average of S$4 million annual sales through Exporters.SG. “We will continue our Exporters’ Plus subscription and promotion in Exporters.SG in the
coming years to stay ahead of the competition and strengthen our position in the international marketplace.” Said Ellango.
About Transworld Computer LLC
Profile:
http://www.exporters.sg/member_profile.asp?co_id=21677
|
